We all commonly see ketchup packaging in supermarkets and stores, which are typically in the form of cans with a plastic wrap and printing wrapped around them. In reality, many companies use this type of packaging to extend the shelf life and freshness of ketchup. However, with the advancement of the plastic packaging industry, a significant number of ketchup manufacturers have shifted towards flexible and pouch packaging.

Advantages and reasons for using paste packaging by big brands

In fact, one of the main reasons brands are shifting to ketchup packaging is the ability to customize the shape and material of their desired packaging. This allows them to produce packaging, for example, as resealable pouches or stand-up pouches, according to their preferences.
These factors help make the ketchup packaging user-friendly and convenient for customers. On the other hand, it can create a unique and visually appealing presentation that sets it apart from other packaging options. All of these elements ultimately contribute to attracting more attention and trust from customers and increasing your sales performance.
Ketchup packaging also offers extremely high printability, meaning you can print any image or logo on your packaging with the highest quality.

Raw materials used in paste packaging

All ketchup packaging is produced using materials that do not pose any harm to the food product inside the packaging and are completely compatible with it. These packagings are produced using various raw materials such as cellophane, polyethylene, metallized materials, aluminum, and more. You can choose any of these materials according to your specific needs. Another important feature of this packaging is its ability to maintain the product’s freshness over a long period of time. This is due to its resistance to external contaminants and moisture, as well as its ability to preserve the required oxygen levels inside the packaging.

Types of paste packaging

In fact, ketchup packaging should be produced in a way that addresses various different needs. For this reason, packaging manufacturers offer various types of it in the market, including:

Paste valve envelope

One of the highly convenient and widely used packaging options is the sachet packaging, which is produced with a spout at the top to facilitate easy and quick dispensing of liquid ketchup. These sachets are typically produced in various 3 to 4-layer configurations using aluminum and metallized materials, which enhance their durability and flexibility.

Three-sided envelopes sewn with paste

This type of packaging is typically made from polymer materials, and for ease of use and aesthetic appeal, it has a perforation or a zip cap at the top for easy opening. On the other hand, the bottom and both sides of the packaging are sealed and tamper-evident. Another useful feature of this product is high printability.

The difference between metal and aluminum packaging.

Metalized packaging consists of a layer of aluminum foil, whereas aluminum foil packaging is made of a regular aluminum sheet. In fact, foil packaging uses a higher number of layers, resulting in increased thickness and durability, whereas metalized packaging, on the contrary, has thinner layers and is less thick.
But in general, each of these packaging types is produced for specific uses, and it can be said that they do not have any superiority over each other in this regard.
Items that can be customized on the paste packaging
Production in both regular and pop-top (with a hole at the top of the packaging for liquid dispensing).
Application of a cutting and perforation location on the packaging for easy opening.
Possibility of production in kraft paper.
Installation of a sturdy handle for heavy-duty use.
Production with a transparent window for clear visibility of the product inside the packaging
Incorporating a zip keep for easy opening and closing of the packaging and keeping it clean

Printing various designs and special images on the packaging

Printing on packaging is one of the production stages that almost all large companies utilize. This is because through this process, they can promote their brand to a wider audience and achieve the highest sales performance and customer trust at an economical cost.
The types of printing on packaging are as follows:

flexo

This type of printing is done on all packaging, but due to its printing distance, not every design and image can be applied to the packaging. With this method, prints are done very quickly, and the clarity of the desired design and image is very high and colorful.

Helio

Hello printing is very popular among tomato paste manufacturers because it can reproduce all your designs in the clearest way and do this very quickly. This method is actually designed for shrink-wrapped products and has a relatively higher cost compared to flexo printing.

Required dimensions of paste packaging

In the production of these packagings, there are no limitations in terms of sizes and thicknesses. You can customize the packaging according to your needs.

The final price of the paste packaging

The prices of all tomato paste packaging can change due to fluctuations in petrochemical raw material prices. Therefore, the only way to get updated prices is to contact the experts at Roll Polymer Company. You can also share your packaging criteria, including raw materials, desired printing, and packaging shape, with our experts for a more comprehensive and free guidance.